FitBit- App Review
Key Takeaways
Period & Ovulation Tracking: Fitbit offers period tracking as part of its broader health suite. Basic logging and prediction tools are included but lack medical validation or cycle-specific personalization.
Data Privacy: As part of Google, Fitbit collects substantial user data. While it claims to meet privacy regulations, the extent of health data sharing and usage is not fully transparent.
User Experience: Sleek, well-designed interface with wearable integration. Seamless syncing with physical activity, sleep, and heart rate.
Verdict: Fitbit provides a smooth user experience and holistic health tracking but does not meet the standards for medically robust reproductive health tracking.
Medical Integrity
Score: ⭐⭐☆☆☆
While Fitbit supports basic menstrual tracking, it does not disclose medical partnerships or publish clinically validated methods behind its fertility predictions. Educational resources are limited and general.
Doctor’s Notes: As a doctor, I see Fitbit’s menstrual tracking as a surface-level feature rather than a health tool. It should not be used for clinical decisions or contraceptive guidance.
Ethical Standards
Score: ⭐⭐☆☆☆
There’s limited emphasis on ethical engagement around sensitive data. Consent mechanisms are not granular, and the blending of fitness and reproductive data raises concerns about user understanding of how their data is used.
Doctor’s Notes: The integration of health and fitness data without clear distinctions or opt-ins for sensitive categories like menstrual tracking deserves ethical scrutiny.
Data Privacy & Protection
Score: ⭐⭐☆☆☆
As part of Google, Fitbit states compliance with GDPR and other data protections. However, health and wellness data are still collected extensively and may be used to enhance Google's product ecosystem.
Doctor’s Notes: Despite regulatory claims, Fitbit’s ownership structure and business model raise valid concerns about how deeply menstrual and reproductive data may be analyzed or shared.
UX & Accessibility
Score: ⭐⭐⭐⭐☆
Fitbit excels in usability. The interface is clean, intuitive, and integrates well with its wearable tech. However, accessibility features (e.g. for visual impairment) are not prominent in the app.
Doctor’s Notes: From a user design perspective, Fitbit performs well. But inclusivity features—especially for diverse health needs—could be more prominent.
Behavioral Impact
Score: ⭐⭐⭐☆☆
Fitbit encourages a consistent routine and offers motivational prompts, though menstrual tracking plays a minimal role in behavioral feedback. Premium nudges can sometimes push users toward paid tiers for full insight.
Doctor’s Notes: The app promotes general wellness but doesn’t empower deeper reproductive self-awareness. Its behavioral prompts are fitness-oriented more than cycle-specific.
Final Score: ⭐⭐☆☆☆ (2.6 / 5)
Verdict
Fitbit is a powerful health tracker for general wellness but does not meet the medical, ethical, or privacy standards required for trusted menstrual or fertility care. It’s best used as a fitness companion rather than a reproductive health guide.
Review Notes
This review is based on the app’s performance as of 29/04/2025. If the app undergoes significant updates or improvements, the developers are welcome to reach out for a re-evaluation, which may lead to a higher score and potentially a SheRanked Doctor’s Approval Badge.
Reviewed by: Dr Christina Davies, SheRanked Doctor-led Review
Review Date: 29/04/2025
Medical Disclaimer:
This review is for informational purposes only and should not be considered medical advice. Always consult with a healthcare professional before making any health-related decisions based on app use.